A Side Hustle Mindset Increased My Work Output by 60%

Conversely, a work mindset brought momentum to my side hustle

Image by StartupStockPhotos from Pixabay

Like many of us, I have a job that I do to pay the bills. I enjoy working there and my co-workers are awesome, but it’s not something I would continue to do if money were no object.

On the side, I pursue my passion, which is writing. Writing is something I will never stop doing, even if one day I have more money than Jeff Bezos and Warren Buffett. It’s my connection to others. It’s something I hope to spin up into a full-time income one day.

Last week and the week before last, though, something just felt off. I wasn’t passionate about my passion. Although I had some valuable insights to share with my readers, it felt like I wasn’t writing for them as much as I was writing because it was a job I had to get done. That caused my views, reads, and income to slip.

I’m lucky in the sense that I am able to pay the bills working a 4-hour-a-day, 5-days-a-week job at a law firm. So, theoretically, I should have plenty of time to write. Yet, many days I came home worn out from the job I did during those hours. I found that it was hard to start up again and build momentum for the writing part of my day.

If you’ve had similar problems getting traction on your side business or project after a day at the office, read on. I found the solution, exactly where I never knew to look for it.

The book that changed my mindset

I have a confession to make… for a long time, I resisted reading You Are a Badass by Jen Sincero. For some reason, I had it in my mind that it was a book for women more than men. However, after enough people sang its praises, I decided I had to read it for myself.

This book is phenomenal! By the time I was a few chapters in, I was hooked. I was also kicking myself for having waited so long to buy and read it. Sincero covers a number of topics written about by other self-help and spiritual authors, but she does it in such an approachable style. She talks about

  • The subconscious mind
  • The ego (or as she calls it, the Big Snooze)
  • Loving yourself
  • Meditation
  • Giving
  • Gratitude
  • Raising your vibration to attract what you desire
  • Re-thinking your attitude toward money
  • Surrendering to what is
  • Kicking ass (no kidding, there’s an entire 5-chapter part of the book entitled How to Kick Some Ass)

Raising your vibration

One of the concepts Sincero explains in her own unique way is that people are merely clusters of energy. We vibrate at a certain frequency, as does every other solid object in the universe.

The secret to attracting abundance, Sincero says, is to raise your vibration so that it matches that of whatever you desire. Like attracts like, in a magnetic fashion. This is true whether your desire is money, a significant other, experiences — whatever you want.

Sincero lists a few ways you can raise your vibration. These include

  • Getting present so that you can connect to that deeper energy of the universe, which she calls Source Energy
  • Being grateful for the abundance you already have, which communicates to Source Energy that you’re ready for even more
  • Giving to others freely, knowing that what you give, you will get back
  • Surrounding yourself with others who have a high vibration
  • Moving away from those who exhibit a lot of low-vibration behaviors such as gossiping, judging others, and having an “I can’t” attitude

These are all good general suggestions that will draw abundance to you. However, Jen Sincero went one step farther. She is well-familiar with the side-hustle concept, and she offered a way to raise your vibration in that respect.

Sincero’s side-hustle secret

If you come home from work feeling worn out, and as a result, you have trouble gathering steam on work for your side business or project, Sincero had a recommendation.

When I read it, it was so obvious that I did a face-palm. The solution had been staring me in the face the entire time.

If you want to have plenty of motivation to work on your side hustle, raise your vibration by kicking as much ass as possible at your main job all day long.

It just makes so much sense.

We had recently been given a court-imposed deadline to finish the work I am doing at my main job. After reading Sincero’s book I sat down with a piece of paper and devised a way to process the data I am doing at work 60% faster.

In addition, the method I devised would engage me more in my work, causing the hours to fly by.

I came up with the method over the course of a weekend, and I have to tell you, it was the most excited I’d been about going to work on a Monday in a while.

So my attitude was this:

If I make it a habit to kick ass 4 hours a day, 5 days a week, eventually I will make it a habit to kick ass 24 hours a day, 7 days a week.

Did it work?

In a word, YES! I have come home this week bubbling with enthusiasm. I’ve come home ready to give flight to the ideas waiting in my publication schedule.

This is only Thursday, and it’s already the 5th time I have published this week. Plus, I’ve been genuinely excited about the value I’ve given my readers. At no time did I feel like I was going through the motions, laboring to crank out a 3- or 4- minute read to be able to say I did something.

At work, I’ve had a renewed sense of purpose as well. It’s super satisfying to crank out my project research at an accelerated rate.

It’s even benefited me socially, making me a better listener and conversationalist. After all, if I kick ass at work, and I kick ass at writing on the side, why wouldn’t I keep it going and just make kicking ass an all-around way of life?


  1. If your main job takes up so much of your energy that it’s hard to get motivated to work on your side business — do the counterintuitive thing. Devote even more energy to your main job! See if you can come up with a plan to do it more efficiently. You’ll find that doing so raises your vibration — and that high vibration will carry over into your side projects.
  2. If there are any fellas out there who have hesitated to read Jen Sincero’s book You Are a Badass because you thought “isn’t that a chick book?”, do yourself a favor and purchase a copy now.

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I write about writing, ideas, creativity, intuition, spirituality, life lessons. Ex-college teacher https://www.buymeacoffee.com/paulryburn Twitter: @paulryburn

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